Data Privacy & GDPR, CCPA and more

Leading the way with compliant data across Europe, Asia, The Americas and beyond.

Revised: 10 November, 2023

Rhetorik Data  Privacy Policy

Rhetorik is leading the way with compliant data across the world. This means we take our responsibilities and your rights very seriously. This Privacy Policy explains the types of personal data we process, how and why we process it, and what your rights are.

Personal Information – Rhetorik processes information about companies, the enterprise technologies they employ, and the decision makers, influencers and users of business products and services. To this end, we process typical business card information, as well as information you have made publicly-available through online websites or social media and other professional information about you (Personal Information), which may contain some or all of these categories of personal data: First Name, Last Name, Company, Office Address, Business Phone Numbers (switchboard, direct dial, mobile), Email Addresses, Job Title, Job Function, Education, Skills, Employment-related information and Social Media URL.

In order to ensure a high level of accuracy of our data, Rhetorik targets updates for business decision makers and influencers every six months and for key firmographic data every twelve months. Data on installed technology is updated frequently considering technology life spans and implementation cycles.

Purpose of Processing – Rhetorik processes this information so that it may be licenced on a subscription basis to organisations for their sales, marketing, analytical, or recruiting purposes, or to other organisations who may license it to their customers for the same purposes (“partners”). This means that such organisations may use this information to contact data subjects about products or services that are relevant to their professional interests.

License agreements are in place between Rhetorik and its customers to ensure the use of the information is restricted to specified purposes and to prohibit the unauthorised use or transfer of the information. Customers access the information via password protected account-based access to our database or services. Our customers, or those of our partners, may use the information to market their services to the employers of data subjects or to the data subjects about professional opportunities. In the course of this activity, data may be transferred outside the EU and UK.

Sources of Personal Information – Rhetorik collects Personal Information from multiple sources, which may include websites, government records and other publicly available sources, third party data providers, or through telephone-based research interviews, or modelled or inferred from this data.

Your Data Privacy Rights

Depending on where you are located and/or live, you may exercise certain data privacy rights, and we will facilitate the exercise of those rights.

For data subjects resident in EU, EEA, Switzerland and the UK, please click here to find out more about your rights under the GDPR 2016 and the Data Protection Act 2018.

For data subjects resident in California, please click here to find out more about your additional rights under the California Consumer Privacy Act of 2018 (CCPA).

For data subjects resident in Virginia, please click here to find out more about your additional rights under the Virginia Consumer Data Protection Act (VCDPA).

For data subjects resident in Canada, please click here to find out more about your additional rights under the Personal Information Protection & Electronic Documents Act 2000 (PIPEDA).

For data subjects resident elsewhere, please click here to find out more about your additional rights under your local legislation.

European Privacy Rights

If you are a resident or are otherwise located in the European Union (EU), the European Economic Area (EEA) or the United Kingdom (UK), this section provides additional details about the personal data we collect about you, and your rights granted by the EU and UK General Data Protection Regulations, as applicable (GDPR).

Your Rights – Under the legislation mentioned above, data subjects have the right to access, correct, or suppress the Personal Information we process about them. Data subjects also have the right to object to processing and to lodge a complaint with the relevant regulatory authority in their country, if any.

Legal Basis – Rhetorik processes Personal Information in accordance with regulations on data protection, data privacy and electronic communications as currently adopted. We process the personal information based, as per Article 6.1.f of the GDPR, on the legitimate interest of Rhetorik and our customers to engage in the lawful activities described above.

EU Representative – Now that the UK has left the EU, we have appointed IT Governance Europe Limited to act as our EU representative. If you are an EU resident and wish to exercise your rights under the EU General Data Protection Regulation (EU GDPR), or have any queries in relation to your rights or general privacy matters, you can email Rhetorik at [email protected] or email our Representative at [email protected] Please ensure to include our company name (Rhetorik) in any correspondence you send to our Representative.

California Privacy Rights

If you are a resident of California, USA, this section provides additional details about the personal information we collect about you, and your rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA).

Subject to certain limitations, the CCPA and CPRA provide you the following rights:

  • Right to Know and Right to Access
  • Right to Deletion
  • Right to Opt Out
  • Right to Correction
  • Right Not to be Discriminated Against

You can view additional information on the “Do Not Sell My Info” page.

Fill out the form on this page to submit your rights request. The information you provide will only be used to fulfil your request.

Virginia Privacy Rights

If you are a resident of Virginia, USA, this section provides additional details about the personal information we collect about you, and your rights under the Virginia Consumer Data Protection Act (VCDPA).

Subject to certain limitations, the VCDPA provide you the following rights:

  • To confirm whether we are processing your personal information, and to access that personal information;
  • To receive your personal information in a portable and readily usable format;
  • To correct inaccuracies in your personal information;
  • To delete your personal information;
  • To opt out of the processing of your personal information for targeted advertising, sale to third parties, or profiling where there is a legal or similarly significant effect on you.

Fill out the form on this page to submit your rights request. The information you provide will only be used to fulfil your request.

Other USA Privacy Rights

New data privacy legislation is currently in progress in a number of States (eg, Connecticut, Utah and others) and we will ensure compliance with such legislation as it becomes law. In the meantime, if you are a resident of any State of the USA, we will extend to you similar rights as are provided for residents of California and Virginia. That is:

  • Right to Know and Right to Access
  • Right to Deletion
  • Right to Opt Out
  • Right to Correction
  • Right Not to be Discriminated Against

Fill out the form on this page to submit your rights request. The information you provide will only be used to fulfil your request.

Canada Privacy Rights

If you are a resident of Canada, this section provides additional details about the personal information we collect about you, and your rights under the the Personal Information Protection & Electronic Documents Act 2000 (PIPEDA).

Subject to certain limitations, the PIPEDA provides you the following rights. That is:

  • Right to Access – You can request to access your personal information we hold about you.
  • Right to Correction – You can request us to correct your information.
  • Right to Deletion – You can request us to delete your information.
  • Right to Opt Out
  • Right to be Forgotten – Your information will be kept with us for as long as it is required for the fulfillment of the purposes for which we process your personal information.
  • Data Breach Notification – We will send a notification to you as soon as feasible regarding any breach that creates a “real risk of significant harm” to you

Canadian Privacy Officer

Canadian Privacy Officer.  We have appointed a Canadian Privacy and Data Protection Officer, Katie Allen, [email protected], to make sure the privacy rights of our Canadian users are protected in compliance with PIPEDA.

How Long We Retain Your Data

Rhetorik, Ltd. only retains personal information for as long as is necessary. For further details on our data retention periods please contact us at [email protected]. Where you have consented to us to use your details for direct marketing, we will keep this data until you notify us or otherwise withdraw your consent.

Links to Other Web Sites

Our services may contain links to other websites not controlled or operated by Rhetorik, Ltd. These links do not imply that we endorse these third-party sites. We recommend reviewing those sites directly for information on their privacy policies.

Fill out the form on this page to submit your rights request. The information you provide will only be used to fulfil your request.

Other Jurisdictions’ Privacy Rights

For residents of other countries, please click on the relevant link below:

Helpful external links on Data Privacy & GDPR:

If you have questions or would like to learn more, please contact our Data Protection Officer at [email protected] or click on the appropriate link below:

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